Wilhelmina Hot Body Model Search
WilhelminaModelSearch.com utilized social media and a custom contest management platform to drive entry conversions online, in-person, and by mail. A customized judging panel enabled Wilhelmina to quickly filter through entries and select 60 semi-finalists. The 60-finalists submitted a video and additional photos for public voting. Within 48 hours, over 5,000 votes were cast and the top voted male and female contestants were automatically entered into the final round. The Hot Body Model Search will conclude in February during a finals competition in New York City.